First-Party Data is the answer to new privacy laws

If there’s one thing that we’ve learned after the passing of the California Consumer Privacy Act (CCPA), along with its European counterpart — the GDPR, is that the way we’ll be able to access and use data in the future … Read More

Brick and Mortar Brands: How to Grow Your Customer Database with SMS

Customer data is the cornerstone of your marketing success today and tomorrow. Contacts in your database spend more money and are more loyal to your brand. Many brands are not spending enough resources on continuously growing their customer databases. They … Read More

ROI Face Off: Email Marketing VS SMS Marketing

We answer the question which channel delivers more sales in store – Email or SMS? As a marketer, it’s important that you test the different marketing channels available to you. But with so many different channels, it can be stressful … Read More

What is the Short Code Carrier Brownout Notice?

The days are getting shorter. The nights are getting cooler. To us in the SMS industry, this means the annual short code brownout period is just around the corner. What is the Short Code Carrier Brownout Period? The short code … Read More

SMS short code example

What is an SMS Short Code and Who Should Use It?

What is an SMS Short Code? SMS short code is a 5-6 digit phone number, specifically designed for companies to send mass text messages to their customers. Businesses, governments, charities, brands, etc. use short codes for marketing communications, large one-to-many … Read More

How to grow your email list fast with SMS

Growing your email marketing list with SMS is probably easier than you think and could be the secret weapon to growth you’ve been looking for! As a marketer, it’s your job to continuously search for new ways and new channels … Read More

How to write good SMS marketing messages

SMS Marketing Best Practices: 3 Tips to Writing The Perfect Message

The following 3 best practices for writing the perfect SMS marketing message will provide you with a simple and easy to follow framework for writing SMS marketing copy. SMS marketing, also known as text message marketing, is one of the … Read More

SMS Marketing: The New Growth Channel for eCommerce

We know how important eCommerce sales has become to your brand today. In Q2 2020, retail eCommerce sales grew by 44.5% YoY, per the US Census Bureau of the Department of Commerce. Due to the recent shut down of physical … Read More

Grow An Industry-Leading Email List with Klaviyo and Raange

We are SUPER excited to officially announce our Klaviyo integration for Raange – the most used email marketing platform on Shopify. We are making email marketing more effective for our customers by adding each new subscriber they get from Raange … Read More

Top 5 Campaigns to Fill Your Customer Database

Ever eat something so yummy and perfectly spiced that the swallowing of it entices that tummy-teasing feeling of wanting more and more?  If we indulge our cravings a little too much, our pants become tight and we can’t see our … Read More