Author Archives: Matt Seniuk

10 SMS marketing stats that will shock you!

The world of marketing is in permanent change, and it is a business’s responsibility to adapt to these changes, and most importantly take advantage of them. Recently the world of SMS marketing has seen an impressive increase in popularity. Despite … Read More

What is the difference between an SMS short code and SMS long code?

We’re really passionate about SMS marketing, and we’ve written extensively on the benefits and applications of text messages. Today, we’re discussing the two most popular ways of sending SMS messages for business — sms short codes and sms long codes.  … Read More

3 Tactics To Capturing Quality Data For Your Customer Database

In the latter part of last year, we ran a campaign for a retail client, Halloween Alley, that really only gets noticed during one time of the year: Halloween.  During that time, a frenzy of people rush into our client’s … Read More

Raange vs Social Advertising – Cost Comparison

What is cost per acquisition? Cost Per Acquisition (CPA) is an essential metric that helps businesses measure how well their marketing campaigns perform compared to their competition. Essentially, CPA reflects how much a company had to pay in advertising, in … Read More

3 Ways SMS Marketing Can Increase App Downloads

Businesses that have decided to design and build an app need to find the best way to advertise their products and engage their potential customers so that the app they’ve developed doesn’t go unnoticed. Retailers and restaurants need to go … Read More

What is CCPA, and how will it affect marketers?

As we continue to read stories about consumer privacy violations, we thought it would be a good opportunity to highlight new legislation coming into effect soon, following in the footsteps of GDPR in Europe. We’ve compiled a brief list of things … Read More

Partnership Announcement: Raange x Popeye’s Toronto

It’s crucial for companies to take an opportunity to celebrate and recognize the hard work of their teams. Today, I would like to acknowledge the efforts of two sides, as we are proud to announce that Raange will now be … Read More

Top 5 Campaigns to Fill Your Customer Database

Ever eat something so yummy and perfectly spiced that the swallowing of it entices that tummy-teasing feeling of wanting more and more?  If we indulge our cravings a little too much, our pants become tight and we can’t see our … Read More

Grow An Industry-Leading Email List with Klaviyo and Raange

We are SUPER excited to officially announce our Klaviyo integration for Raange – the most used email marketing platform on Shopify. We are making email marketing more effective for our customers by adding each new subscriber they get from Raange … Read More

Customer Testimonial: Bellissima

Having understood not only the trend but the importance of connecting directly with busy customers, Bellisima Fashions started engaging customers directly on their mobile devices and launched their new VIP Text Promo Program at 14 of their 28 Bellissima locations. Through … Read More