StickyENGAGING IN A NOISY WORLD: THE CASE FOR SUZY SHIER
As an industry, we often discuss “customer experience” and its importance. Although this term is vast, brand-centric and qualifies many customer-facing dynamics, I find there’s one crucial element that we spend far less time developing and better understanding; engagement. engagement…
3 Tips to Writing The Perfect Marketing Text Message
3 Tips to Writing The Perfect Marketing Text Message The big day is nearly here: Black Friday! Even though some claim it’s losing its luster…. That said, Black Friday remains one of the single biggest days for retail, with 60%…
5 Ways To Get More Customers To Join Your Loyalty Program
You’ve finally found it! The secret 5 growth levers successful retailers and brands use to grow their loyalty programs. A well-run customer loyalty program can be a game-changer for your business. A study by Bain & Company found that increasing…
L’Évènement TAG Numérique… Il ne fallait pas le manquer!
C’est un grand événement qui s’est réalisé au TAG (Le Commerce à l’Ère Numérique) organisé par le CQCD (Conseil Québécois du Commerce de Détail)! Il s’est déroulé les 1er et 2 octobre au Palais des Congrès de Montréal avec 45…
#1 Tech To Increase Retail Sales Immediately
How retailers can increase same-store sales with the click of a button BONUS RETAIL SAME-STORE SALES CASE STUDY AT THE END! If you’re in retail, there is nothing worse than the slow days. The days when sales slow to a…
ROI Study: Email VS Text Message Marketing
Which channel delivers more sales in store – Email Marketing VS Text Message Marketing? As a marketer, it’s important that you test the different marketing channels available to you. But with so many different channels, it can be stressful trying…
Customer Testimonial: Bellissima
Having understood not only the trend but the importance of connecting directly with busy customers, Bellisima Fashions started engaging customers directly on their mobile devices and launched their new VIP Text Promo Program at 14 of their 28 Bellissima locations. Through…
Une Annonce Pationnante pour l’évènement du CQCD
Nous sommes très heureux d’annoncer notre partenariat avec TAG Numérique. Regardez la vidéo alors que nous dévoilons notre GRAND PRIX pour le concour Raange, en partenariat avec le CQCD. Nous avons également un nombre limité de places disponibles dans notre…
3 Ways SMS Marketing Can Increase App Downloads
Businesses that have decided to design and build an app need to find the best way to advertise their products and engage their potential customers so that the app they’ve developed doesn’t go unnoticed. Retailers and restaurants need to go…
Raange vs Social Advertising – Cost Comparison
What is cost per acquisition? Cost Per Acquisition (CPA) is an essential metric that helps businesses measure how well their marketing campaigns perform compared to their competition. Essentially, CPA reflects how much a company had to pay in advertising, in…