Raange Canadian short code brownout period

What is the SMS Short Code Carrier Brownout Notice in Canada?

The days are getting shorter. The nights are getting cooler. To us in SMS marketing in Canada, this means the annual short code brownout period is just around the corner. What is the Short Code Carrier Brownout Period? The short … Read More

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Raange Blog | How to Make the Most of Your SMS Marketing Strategy on Black Friday

How to win with SMS marketing on Black Friday and Cyber Monday

Black Friday and Cyber Monday (BFCM) 2021 is only a few weeks away and the pandemic is sure to leave its imprints on it once again. This BFCM, more consumers than ever will be skipping the lines and shopping online … Read More

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Raange x Forever 21 Partnership Announcement

Forever 21 x Raange Partnership Announcement

What’s the exciting news? Forever 21 is back in Canada and Raange is thrilled to be powering their expansion! Forever 21 Canada is hitting the ground running and growing their footprint in Canada quickly, with 3 stores open so far, … Read More

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Raange Blog | The Great ReOpening and The Great Opportunity

The Great ReOpening; The Great Opportunity

As the scale of vaccine manufacturing and distribution has increased globally, the strictest of lockdowns have been lifted and life is slowly returning to a closer shade of normal. What can retailers expect during The Great ReOpening? Interestingly, we at … Read More

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2021 Mobile Marketing Trends Raange

4 Mobile Marketing trends to keep an eye on in 2021

Today we’re going to discuss the 4 mobile marketing trends to keep an eye on in 2021 to help you and your brand prepare for future success. We can tell you that before we knew the precarious nature of what … Read More

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5 stats about Dirty Data that will scare marketers

Customer data is the lifeblood of any successful marketing campaign and a key driver in business decisions and overall growth.  Bad data can hurt the bottom line of a company, skew your campaign results or force you to waste resources … Read More

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Creative strategies to capture quality first-party data

First-party data is undoubtedly among the most valuable assets for a brand’s marketing efforts. However, just like any high-quality information, this type of data is fairly complicated to acquire. Furthermore, it’s safe to argue that poor data quality doesn’t just … Read More

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First-Party Data is the answer to new privacy laws

If there’s one thing that we’ve learned after the passing of the California Consumer Privacy Act (CCPA), along with its European counterpart — the GDPR, is that the way we’ll be able to access and use data in the future … Read More

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How to Use Text to Join to Grow Your Marketing List

Customer data is the cornerstone of your marketing success today and tomorrow. Contacts in your database spend more money and are more loyal to your brand. Many brands are not spending enough resources on continuously growing their customer databases. They … Read More

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SMS Marketing VS Email Marketing: Which Gets More Sales

We answer the question which channel delivers more sales in store – Email or SMS? As a marketer, it’s important that you test the different marketing channels available to you. But with so many different channels, it can be stressful … Read More

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