It’s crucial for companies to take an opportunity to celebrate and recognize the hard work of their teams. Today, I would like to acknowledge the efforts of two sides, as we are proud to announce that Raange will now be … Read More
Raange Blog + Resources
What is CCPA, and how will it affect marketers?
As we continue to read stories about consumer privacy violations, we thought it would be a good opportunity to highlight new legislation coming into effect soon, following in the footsteps of GDPR in Europe. We’ve compiled a brief list of things … Read More
Customer Testimonial: Bellissima
Having understood not only the trend but the importance of connecting directly with busy customers, Bellisima Fashions started engaging customers directly on their mobile devices and launched their new VIP Text Promo Program at 14 of their 28 Bellissima locations. Through … Read More
Best practices for using SMS Marketing on Instagram
Not many companies are using SMS Marketing on Instagram. We truly believe companies are missing out on a great opportunity to grow their marketing lists by using SMS Marketing on Instagram. Previously, we’ve spoken about the efficiency of SMS Keywords … Read More
ROI Study: Email VS Text Message Marketing
We answer the question which channel delivers more sales in store – Email or SMS? As a marketer, it’s important that you test the different marketing channels available to you. But with so many different channels, it can be stressful … Read More
#1 Marketing Channel To Increase Retail Sales
How retailers can increase sales with the click of a button BONUS RETAIL CASE STUDY AT THE END! Customer traffic is down and you need to make sales. This is a challenge for anyone in retail today. If you need … Read More
5 Ways To Get More Customers To Join Your Loyalty Program
You’ve finally found it! The secret 5 growth levers successful retailers and brands use to grow their loyalty programs. A well-run customer loyalty program can be a game-changer for your business. A study by Bain & Company found that increasing … Read More
The Secret to Growing Subscriber Lists with Interactive Signs
After co-designing, developing and installing more than 12,000 Interactive Signs (used to register more than 14 MILLION opt-in subscribers to email marketing and mobile marketing lists) for retailers and restaurants across North America, we’ve outlined what makes the BEST in-store … Read More
3 Creative Ways for Retailers To Capture First Party Data
First-party data is undoubtedly among the most valuable assets for a company’s marketing efforts. However, just like any high-quality information, this type of data is fairly complicated to acquire. Poor data quality doesn’t just cause campaigns to be inefficient, it … Read More
3 Tips to Writing The Perfect Marketing Text Message
3 Tips to Writing The Perfect Marketing Text Message. For many businesses, getting the right message into the hands of their customers can mean increased conversions during this chaotic time of the year. And text message marketing is still the … Read More